Strategic Priority Index Tool

Thank you for your interest in AGN’s Strategic Priority Index Tool


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A. Your Information

Please provide your contact information:


B. Organization


C. Strategic Priorities

Core Concepts Please rate how well your annual giving program executes in the following areas.
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Segmentation
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Planning
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Analysis
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Collaboration
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Engagement

Constituencies Please rate how much you consider each of the following areas to be a strategic priority for your annual giving program in terms of the time and resources allocated.
Student Giving*
Young Alumni Giving*
Reunion Giving*
Parent Giving*
Faculty & Staff Giving*

Cultivation Please rate how much you consider each of the following areas to be a strategic priority for your annual giving program in terms of the time and resources allocated.

Acquisition*
Retention*
Reactivation*
Leadership gifts*

Channels Please rate how much you consider each of the following areas to be a strategic priority for your annual giving program in terms of the time and resources allocated.

Direct Mail*
Email*
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Digital/Online
Phone*
Texting*
Websites*
Social Media*
Video*
Giving Days*
Crowdfunding*
Events*
Frontline Fundraising*
Volunteers*

Other - 1 Please rate how much you consider each of the following areas to be a strategic priority for your annual giving program in terms of the time and resources allocated.
A/B Tests*
Acknowledgements*
Affinity Strategies*
Athletics Strategies*
Challenges*
Diversity Strategies*
Donor Recognition*
Employer Matching Gifts*
Financial Aid Strategies*
Impact Communications*
International Strategies*
Leadership Donor Societies*
Loyal Donor Societies*
Participation Strategies*
Predictive Modeling*
Premiums*
Recurring Gifts*
Regional Strategies*
Stewardship*
Surveys*
Writing Appeals*

Other - 2 Please rate how much you consider each of the following areas to be a strategic priority for your annual giving program in terms of the time and resources allocated.
Artificial Intelligence*
Professional development for staff*
Unrestricted gifts*
Remote work for staff*


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