Best Practices for Educational Fundraising!
As the world’s leading resource for annual giving programs, AGN helps educational institutions develop sustainable sources of philanthropic support. We’re proud to have served thousands of colleges, universities, and independent schools through our research, training, and consulting services, and through our membership program, which provides ongoing access to professional development.
Read below for our latest news, upcoming events, and more!
Workshop: Reunion Giving
July 18th, 2024 at 11:30AM ETCelebrating class reunions (or even “graduation anniversaries”) can be one of the most effective ways to engage alumni and increase annual giving. Building on feelings of nostalgia and leveraging class affinity, reunion gift campaigns offer annual giving programs a special opportunity to attract new donors, engage current donors, reactivate lapsed donors, and solicit leadership-level gifts from your most loyal and engaged supporters. Learn more or register now.
Article: Getting Prospect Meetings Right
When it comes to having a productive meeting with a donor or prospective donor, your degree of preparation is not the only determinant of success. There are in fact four additional things that you need to get right—and all of them are as much under your control as being adequately prepared for the meeting… Read more.
Podcast E23: Anessa Rios-Ezeude | Understanding Your Mission
In this episode, Anessa Rios-Ezeude, Director of Annual Giving at the University of Houston, talks about understanding your mission, inclusive giving, being ahead of the curve, finding heart in fundraising, tapping into community, and more! Listen to this episode now.
Featured Job: Executive Director of Strategic Alumni Engagement at University of Wisconsin La Crosse
The Executive Director of Strategic Engagement (EDSE) will report to the Vice Chancellor for Advancement and President of the UWL Alumni & Friends Foundation. The Executive Director will serve as a member of the unit’s leadership team, collaborating and partnering with a group of high-functioning professionals in the areas of alumni, prospect, and donor engagement, donor stewardship, and scholarship awards management. The primary goal is to build a culture of engagement and philanthropy among UWL alumni and friends, as well as the campus community. Learn more.
Workshop: Recurring Gifts
August 1st, 2024 at 11:30AM ETThe more often a donor makes a gift, the more likely they are to continue giving in the future. That’s why recurring or monthly donors—also known as “sustainers”—can be a critical part of an annual giving effort. Recurring gift programs not only offer an easy way for donors to provide ongoing support, but they can be an effective way to acquire new (and young!) donors, boost retention rates, and increase giving from current supporters to higher levels. Learn more or register now.
Featured Job: Director of the Binghamton Fund at Binghamton University
The Director of the Binghamton Fund is a full-time, professional, fundraising position responsible for management and direction of a comprehensive annual giving program for the Binghamton University Foundation. The director reports to the Senior Supervising Director of the Binghamton Fund and Donor Relations and supervises three full-time professional staff members: the Binghamton Fund Program Associate, Direct Marketing, Binghamton Fund Program Associate, Leadership Annual Giving and the Binghamton Fund Program Coordinator, and provides strategic oversight to the partnership with a telefund vendor. Learn more.
Webinar: Gift Acknowledgements
August 8th, 2024 at 12:00PM ETOne of the key factors that donors consider when deciding whether to renew their support is how well (and how promptly) their past gifts were acknowledged. However, producing timely and accurate gift acknowledgments and receipts is easier said than done. Developing an efficient and thoughtful process will not only ensure that your resources are put to good use but will also leave your donors feeling appreciated and increase the likelihood that they will continue their support in the future. Learn more or register now.
Workshop: Gift Impact Communications
August 15th, 2024 at 11:30AM ETIt’s not about the money. It’s about what the money does. That’s why it’s so important to develop content and messages that communicate the impact of annual fund gifts to donors. This is especially true for unrestricted gifts where donors may not understand how their donations are being used. Articulating how annual fund gifts benefit students, faculty, and the institution in general – through appeals, acknowledgments and other communications – is a critical aspect of stewardship and key to ensuring continued lifelong support. Learn more or register now.
Become an AGN Member Today!
This is a great time to invest in professional development for your team. AGN Membership provides advancement staff and volunteers with ongoing access to the training and tools that they’ll need to be successful. Learn more or become a member today!