Our News
As the world’s leading resource for annual giving programs, AGN helps educational institutions develop sustainable sources of philanthropic support. We’re proud to have served thousands of colleges, universities, and independent schools through our research, training, and consulting services, and through our membership program, which provides ongoing access to professional development.
Read below for our latest news, upcoming events, and more!
Webinar: Optimizing Email Appeals
October 9, 2025 12:00pm-1:30pm ETEmail has become an essential tool for today’s annual giving programs. But as prospect inboxes fill up, it’s become even more difficult to make email appeals stand out and get opened. Understanding the key principles and current best practices in email marketing will help you make sure that your institution’s email campaigns resonate with donors and remain an important aspect of its overall fundraising strategy. Register now.
Featured Job: Director of Content Strategy at SDSU
The Director of Content Strategy develops and implements a strategic plan for a comprehensive and collaborative engagement and fundraising program in support of South Dakota State University. This role executes a multichannel strategy that includes video content, email communications, digital campaigns, social fundraising initiatives, and the student engagement program. In addition to advancing loyalty giving, the position plays a key role in strengthening the organizational pipeline and enhancing alumni engagement. The Director provides leadership to a dynamic team that supports the goals of the department. Learn more.
Webinar: Incorporating Video into Annual Giving Strategy
October 23, 2025 12:00pm-1:30pm ETGone are the days when promoting your annual fund is limited to written text. Video has exploded in recent years as a critical tool for promoting the importance of annual giving and its impact to donors. It not only offers a dynamic way to make the case for support but it presents a powerful way to showcase beneficiaries and motivate people to give. But like any form of content, video requires a sound strategy if you’re going to get the most out of it. Register now.
Annual Giving Directors Forum
November 6, 2025 from 11:30-4:00pm ETAGN’s Annual Giving Directors Forums bring together leaders (and rising leaders) from across the industry to discuss the latest trends and best practices in annual giving and educational fundraising. FREE to AGN Members*, these regular half-day events provide a platform for developing winning annual giving strategies. Each forum begins with a keynote discussion where participants get to hear experts talk about an important issue of the day before going into small groups where they meet and talk with peers. Attendees come away feeling rejuvenated and connected and better positioned to lead programs and achieve annual giving success. Register now.
Article: Explaining Your Work (U. of South Florida)
There’s a lot of people who don’t really understand what it is that educational advancement professionals do. And this doesn’t just apply to people who work outside of the field. It can also be the case within advancement shops, when staff in one department don’t fully appreciate what those in other departments do. Whether it’s in a small shop, in a large program, or somewhere in between, it’s important for different units to understand one another if they’re going to be able to work together effectively. Click to continue reading…
Become an AGN Member Today!
This is a great time to invest in professional development for your team. AGN Membership provides advancement staff and volunteers with ongoing access to the training and tools that they’ll need to be successful. Learn more or become a member today!